Privacy policy

Privacy Policy

Last Updated: February 13, 2026

Reforcd operates this shop and this website, including all associated information, content, features, tools, products, and services, to provide you with an individual shopping experience (the "Services"). Reforcd is based on Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, or disclose personal data when you visit, use the website, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms and Conditions and this Privacy Policy, this Privacy Policy shall take precedence regarding the collection, processing, and disclosure of your personal data.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you confirm that you have read this Privacy Policy and agree to the collection, use, and disclosure of your data as described in this Privacy Policy.

What personal data do we collect or process?

When we use the term "personal data," we refer to information that identifies you or another person or can be directly associated with you. Personal data does not include information that has been collected anonymously or anonymized so that identification or association with you is no longer possible. Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal data, including inferences drawn from this personal data:

Contact details including name, postal address, billing address, shipping address, telephone number, and email address.
Financial data including credit, debit card and financial account numbers, payment card information, financial account information, transaction details, payment method, payment confirmation, and other payment details.
Account information including username, password, security questions, configurations, and settings.
Transaction information including items you view, add to cart, add to wishlist, or purchase, return, exchange, or cancel, as well as your past transactions.
Communication with us including information you provide when communicating with us, such as when you send a customer support request.
Device information including information about the device, browser, or network connection, IP address, and other unique identifiers.
Usage information including information about your interaction with the Services, including how and when you interact with or browse the Services.

Sources of personal data

We may collect personal data from the following sources:

Directly from you: We collect data, for example, when you create an account, access or use the Services, communicate with us, or otherwise provide us with your personal data.
Automatically via the Services: We collect data from your device, among other things, or when you use our products or services or visit our website, as well as through the use of cookies and similar technologies.
From our service providers: We collect data, for example, when we engage service providers to enable certain technologies and when they collect or process your personal data on our behalf.
From our partners and other third-party providers.

How do we use your personal data?

Depending on how you interact with us or which of the Services you use, we may use personal data for the following purposes:

Providing, customizing, and improving the Services: We use your personal data to provide you with the Services. This includes fulfilling our contract with you, processing your payments, executing your orders, saving your configurations and items of interest, sending account-related notifications, creating and maintaining your account, organizing shipping, facilitating returns and exchanges, enabling reviews, and creating a personalized shopping experience (e.g., product recommendations).
Marketing and Advertising: We use your personal data for marketing and advertising purposes, such as sending marketing communications via email, SMS, or post and displaying online advertisements for products or services.
Security and Fraud Prevention: We use your personal data to authenticate your account, provide a secure payment and shopping experience, and detect or investigate potential fraudulent, illegal, or malicious activities. You are responsible for protecting your account login details.
Communication with you: To provide customer support and maintain our business relationship.
Legal reasons: To comply with applicable law or respond to lawful process.

How do we share personal data?

We may share your personal data with third parties under certain circumstances, including:

With Shopify: Vendors and other third parties who perform services on our behalf.
With business and marketing partners: To provide marketing services and display advertisements. We use Shopify, for example, to support personalized advertising.
With your consent: When you ask us or otherwise give us your consent to share information with third parties.
Affiliates: Within our corporate group.
Business transactions: In connection with a merger or bankruptcy.

Relationship with Shopify

The Services are hosted by Shopify. Shopify collects and processes personal data about your access to and use of the Services to provide and improve them. Data you submit is shared with Shopify and third parties who may be located in countries other than your country of residence. For more information, please see the Shopify Consumer Privacy Policy.

Security and Retention

Please note that no security measures are perfect. We recommend not using insecure channels for transmitting sensitive information. How long we store your personal data depends on various factors, such as whether we need the data to manage your account or comply with legal obligations.

Your Rights and Choices

Depending on where you live, you may have rights regarding your personal data, including:

Right to access/information
Right to erasure (deletion)
Right to rectification (correction)
Right to data portability
Right to opt-out of the sale or sharing of data for targeted advertising.

If you are a resident of the UK or the European Economic Area (EEA), you may also have the right to object to processing and the right to restrict processing.